Sierra-at-Tahoe is proud of the Partnerships and Sponsors that help us continue to bring you great equipment, activities and conveniences. We thank them for their continued support.
Subaru: The Official Vehicle of Sierra
Counting down until your escape to Sierra-at-Tahoe? Subaru was made for hauling your gear. With symmetrical all-wheel drive standard, you can get to and from the mountain without a hitch. It's what makes Subaru the vehicle for serious skiers and riders. And, it's what makes Subaru the Official Vehicle of Sierra-at-Tahoe.
Coca-Cola: The Official Soft Drink of Sierra
To refresh the world, to inspire moments of optimism and happiness, to create value and make a difference.On May 8, 1886, Dr. John Pemberton brought his perfected syrup to Jacobs' Pharmacy in downtown Atlanta where the first glass of Coca‑Cola was poured. From that one iconic drink, we’ve evolved into a total beverage company. More than 2.2 billion servings of our drinks are enjoyed in more than 200 countries and territories each day.
Dragon: The Official Goggles of Sierra
Based in San Clemente, California, Dragon is internationally recognized as a leading performance eyewear brand for those seeking progressively designed products, high-level performance and innovative technology. Since 1993, our world class collection of athletes and ambassadors helped pioneer and inspire our wide range of products, while our heritage in surf and snow culture illustrates our ongoing celebration of an active, impassioned lifestyle.
Burton: The Official Snowboard of Sierra
For snowboarders who believe in progression. In 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn. Since then, Burton has fueled the growth of snowboarding worldwide through its groundbreaking product lines, its team of top snowboarders and its grassroots efforts to get the sport accepted at resorts.
686: The Official Uniform Provider of Sierra
Because Sierra Resort employees like style and functionality, we wear 686 gear to work. Rider owned and operated, 686 Clothing Company has provided the riding community with innovative, progressive, and technical outerwear and apparel found only in specialty retail locations throughout the world.
Red Bull: The Official Energy Drink of Sierra
For skiers and snowboarders who need a boost out of bed on those early morning powder days. Red Bull Energy Drink has been developed for people who want to have a clear and focused mind, perform physically, are dynamic and performance-oriented whilst also balancing this with a fun and active lifestyle.
Eldorado National Forest: Partner in Recreation
The Eldorado National Forest is located in the central Sierra Nevada. Portions of Alpine, Amador, El Dorado, and Placer counties lie within the Forest Boundary. Cold, snowy winters and elevations approaching 10,000 feet along with a woodland, chaparral, mixed conifer, true fir, and subalpine forest make Eldorado National Forest a skier and snowboarder's paradise.
Sierra-at-Tahoe has joined Ikon Pass for the 2024/25 season, offering even more Tahoe access to Ikon Pass holders. The proudly independent resort is the only South Lake Tahoe resort and the sixth California mountain destination on the Ikon Pass, joining Big Bear Mountain Resort, Snow Valley, June Mountain, Mammoth Mountain, and Palisades Tahoe.
Your Season Pass comes loaded with perks like Unlimited BFF tickets, bring a Friend for Free on select Fridays + 20% off around the mountain on things like rentals, dining + lessons. PLUS, much much more!